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The Dar Walden Team 12-Point Marketing Plan

Alaskan real estate panoramaOur 12-point marketing plan for home sellers provides maximum exposure for your Alaska home. We use proven techniques to leverage opportunities to showcase your home to people who can either buy it or help us find a buyer. To accomplish this we will use the following:

1. Pricing Your Home

The first and most important aspect of effectively marketing your home comes down to the listing price. The Dar Walden Team's expert selling agents will help you price your home strategically to be competitive with current market trends.

2. Professional Advice

In some cases, a little bit of money and elbow grease can go a long way. Small home improvements could boost your home's value by $1000, $5,000, or upwards of $10,000. We will advise you of any necessary repairs and how you may best prepare your home for showing.

3. Staging Your Home

Staging can have a dramatic effect on the look and feel of your home. Buyers want to feel the warmth and hospitality your home has to offer, right from the moment they walk in the door. It's been found that staged homes are more likely to sell faster and for a higher value than homes without any effort put in or that are void of any furniture or fixtures.

From small additions to custom solutions, we will recommend how you can stage your home to showcase its best features.

4. MLS® And KWLS®

Promote your home on the internet using the local Multiple Listing Service (MLS®) and the Keller Williams Listing Service (KWLS), and Dar Walden websites. Your home will instantly be linked to an extensive and growing netowork of over 250 real estate websites.

5. Arranging Professional Photography

Given that the vast majority of home searches start online, creating a picture-perfect listing is vital to successfully showcasing your home on the internet. Your Dar Walden Team agent will create a tour of your home with digital photographs that show your home's interior and exterior at its best.

6. Target Marketing—Agents

When a buyer hires an agent to help them find a home, they're counting on them to help them find the perfect home. Most buyers are working with agents, so it only makes sense to apply a targeted marketing to attract the attention of real estate agents who may be interested for homes in your neighborhood.

7. Target Marketing—Buyers

Use targeted marketing to attract buyers and investors in our contact database who are searching for homes in your price range and area.

8. Digital & Print Advertising

We aim to maximize the exposure of your home through various marketing efforts, including The Real Estate Book, on over 205 websites, and in our email marketing campaigns.

9. Updates For You

When you put the trust of your home sale in the hands of the Dar Walden Team, we want you to know you've made the right decision. One of the ways we do this is by providing you with transparent weekly updates to let you know how the listing is doing.

10. Prepare Showings & Open Houses

Your Dar Walden Team agent will organize showings and open houses where necesary. They'll take care of it all, from finding a time that works around your busy schedule to advertising the open house and so much more.

After the showing, we'll present you with any offers and feedback from agents after showings.

11. Website Marketing Reports

We're so confident that our marketing approach works, that we'll provide you with online traffic activity for your home. It's just another way that we're

For most of us, our home is our biggest investment. When it's time to sell your Alaska home, get the value you deserve with the help of a local professional real estate agent. If you'd like to discuss your next home sale today, please contact The Dar Walden Team anytime online or by phone at 907.240.2804.

Dar Walden Team
KellerWilliams Realty
101 W. Benson Boulevard, Suite 503
Anchorage, AK 99503

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